Human, Synthetic and ... European?

  Take a look at the picture below.  There is a lot of weird in Florida, which is one reason why I love it.  But I want someone to explain this to me.  I understand that you can get hair implants using human or synthetic hair.  But what in the world is European hair? 

Is it elitist?  On vacation?  Defended by American troops?  Sitting at Café Sportivo shooting the breeze all day long?  Smoking a cigarette?  I have no idea, but I thought this was funny.  Let me know what you think European hair might be - no cheating and calling them - and if it's funny, I'll post it, sort of like captioning the cartoon at the back of the New Yorker.  Rock on, brothers and sisters.